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bold vibrant orange swimwear and light pink and white zebra swimwear

New Michigan-Based Swimwear Brand, Summer Honey, Launches Summer Collection

Vibrant swimwear in the hottest summer colors and textures now available!

DETROIT, MI - Get ready to hit the beach in style with the new summer collection from Summer Honey! The Michigan-based swimwear brand has launched a trio of new colors and textures, adding the perfect touch to their glitter collection. It is only the second collection ever for the new brand that debuted in November 2022, and it's their first summer collection. With a variety of vibrant colors, playful textures, and flattering silhouettes, Summer Honey is here to help women all over the country find their new favorite swimsuit.

Each piece from Summer Honey is designed with thoughtful attention to detail, fit, and quality. The brand caters to women who want to feel both feminine and trendy while still maintaining suitable coverage. Women can feel comfortable and secure whether they are lounging by the pool or taking a dip in the ocean with Summer Honey's swimwear. The colors and textures are inspired by the energy of summer, featuring bold and eye-catching colors that are sure to turn heads.

"Our goal as a brand is to celebrate femininity," says Marissa, the CEO of Summer Honey. "Swimwear should be fun and exciting, and our designs and color choices reflect that. We draw inspiration from the vibrancy of summer, and we incorporate delicate details and textures to elevate our pieces beyond basic. Wearing a swimsuit can be intimidating at times, but our styles are designed to make women feel confident and secure while they're having fun.”

Summer Honey's swimwear collection currently includes four core styles, including a versatile bandeau top, a supportive underwire top, and both mid-rise and high-rise bottoms with flattering cuts. The latest summer collection features soft fabrics in neon orange with a fun terry flower texture, sweet baby pink with white zebra detail, and classic black with textured polka dots. These new fabrics are offered in addition to the debut glittery lurex collection, available in stunning hot pink and soft pretty teal.

The brand's swimwear boasts a mid-range price point and is available online at www.summerhoneyswim.com. They ship across the United States. The public can keep up with the brand on Instagram @summerhoney.swim for updates and inspiration.

Summer Honey is a new swimwear brand that celebrates women with fun, vibrant, and feminine swimwear that covers and flatters where it matters most. The brand's attention to detail and fit ensures that women feel confident and stylish in their swimwear. Based in Michigan, the company is excited to continue expanding the brand with additional swimwear in flattering styles and a broader size range in the future. Get ready to make a splash with Summer Honey!

 

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Marissa Najor

Summer Honey

hello@summerhoneyswim.com